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  1. Home
  2. Systems

Four departments

Sales, support, marketing, HR. Automated end to end, or in part.

Built inside the apps you already use, on your own accounts, with a person approving what matters.

  • From $2,500 per workflow
  • $12,000 per complete department
  • Your data, your accounts

Sales engine

From the first click to the booked appointment.

Outbound brings people in with ads, local visibility and follow-ups. Inbound answers every call and message in a minute, then books them.

  • Ads and visibilityGoogle, Meta, local search
  • AI calls and WhatsAppAnswered in a minute
  • Lead to closeQualify, follow up, close
  • Bookings managedReminders, reschedules

Book a 30-minute strategy call

WhatsApp · new lead8:15 pm · from your Google ad
  1. Hi, can I book a consultation this week?
  2. AI assistant · 40 seconds laterOf course. We have Thursday at 2:00 pm or Friday at 11:30 am. Which suits you?
  3. Thursday works.
  4. Booked Thursday 2:00 pm · added to your calendar
Example
See the workflow, capabilities and tools

How the workflow runs

  1. Ads, local search and outreach
  2. A call or message comes in
  3. AI answers in under a minute
  4. Qualified and booked
  5. Reminders and follow-ups
  6. CRM updated, deal closed

Core capabilities

Paid ads on Google and Meta
We plan, create and run your campaigns and report on them every month. You pay the ad spend directly to Google and Meta.
Local visibility
Your Google Business Profile and listings kept current, local search looked after, and a review request after every visit.
Outbound AI calls and WhatsApp
Reminders, recalls and invitations back for past customers, sent only to people who agreed to hear from you.
B2B outreach
For firms and agencies: prospect lists, and email and LinkedIn sequences that stop the moment someone replies.
Every call and message answered
An AI voice agent answers your phone, and WhatsApp, web chat and email get a reply in under a minute, from the facts you approved.
Lead to close
Qualifies budget, need and timing, follows up on quiet quotes after 48 hours and 5 days, and hands hot leads to your team.
Bookings set up and managed
Online booking set up for you, then live availability, reminders, reschedules and cancellations filled from a waitlist.
No typing into the CRM
Creates and updates deals, contact notes and call summaries in your CRM.

Works with tools like

  • Google Ads
  • Meta Ads
  • Google Business Profile
  • WhatsApp Business
  • AI voice calls
  • Web chat
  • Gmail and Outlook
  • HubSpot
  • Salesforce
  • Pipedrive
  • Google Calendar
  • LinkedIn

Each one is set up in your own accounts and named in your quote. Outbound calls and messages go only to people who agreed to hear from you, under the calling and messaging rules where they live, such as the TCPA in the US.

24/7 support

Every request answered, and tracked to done.

Calls, WhatsApp, chat and email answered around the clock, and every request a ticket with an owner and a deadline.

  • Every channelCalls, WhatsApp, chat, email
  • Proper ticketsPriority, owner, deadline
  • Smart escalationSensitive goes to you
  • Weekly reportsResponse times, satisfaction

Book a 30-minute strategy call

Ticket #1042 · rescheduleResolved in 3 min
  1. I need to reschedule my appointment tomorrow.
  2. Checked the booking system
  3. AI assistantFound it: tomorrow at 10:00 am. Thursday at 2:00 pm or Friday at 11:30 am?
  4. Thursday, please.
  5. Booking moved · confirmation sent by SMS
Example
See the workflow, capabilities and tools

How the workflow runs

  1. Call, message or email
  2. A ticket opens
  3. Checks your approved knowledge base

Path 1

  1. Routine question or change
  2. Resolved at once
  3. Ticket closed, customer asked how it went

Path 2

  1. Unusual or sensitive
  2. AI drafts a reply and alerts the owner
  3. A person approves with one click

Core capabilities

Answers only from your company brain
It answers from the documentation, service guides and fee schedules you approve. It never invents a policy or guesses.
Every request becomes a ticket
Each call, message and email is logged with a category, priority and owner, so nothing is lost between shifts.
Deadlines you can see
Response and resolution targets for each priority, with an alert before one is missed.
Live lookups and changes
Checks booking systems, order tracking and schedules, and makes routine changes like a reschedule.
Escalation and a draft queue
When an unhappy customer writes in, the AI doesn't argue. It tags the ticket, alerts the right person and drafts a polite reply for review.
Customers kept informed
Status updates as a ticket moves, and a one-question satisfaction survey when it closes.
Weekly reports
Volumes, response and resolution times, and satisfaction, in plain English.
Many languages
Replies in the customer's own language and translates the summary into English for your team.

Works with tools like

  • Zendesk
  • Freshdesk
  • Intercom
  • Front
  • WhatsApp
  • AI voice calls
  • Gmail
  • Website chat

Each one is set up in your own accounts and named in your quote.

Marketing

Your whole marketing, planned, written and posted.

Xwits Marketing plans your calendar, writes in your brand voice, posts everywhere and reports every week. You approve in about five minutes a day.

  • Campaign plannerSeasons and holidays
  • Copy engineYour voice, 12 languages
  • Posts everywhereSocial, email, WhatsApp, ads
  • Weekly reportIn plain English

Book a 30-minute strategy call

Xwits Marketing · todayWeek 3 of the plan
  • Instagram post · weekend offerReady
  • Reel script · 30 secondsReady
  • WhatsApp broadcast · past customersReady
  • Google ad · 3 headlinesReady

Approve allPosting to 6 channels

Example
See the workflow, capabilities and tools

How the workflow runs

  1. Your offers and seasons
  2. Quarterly calendar planned
  3. Drafts in your brand voice
  4. Five-minute approval on your phone
  5. Published everywhere
  6. Weekly report and lead follow-up

Core capabilities

Campaign planner
A quarterly content calendar mapped to your local holidays, festivals and seasons.
Copy engine
Blog posts, Reels scripts, WhatsApp broadcasts, Google ads and email subject lines in your brand voice, in 12 languages.
Trained on your voice
Learns how you write from 50 to 100 examples of your own content.
One queue, every channel
Schedules and publishes to Instagram, Facebook, LinkedIn, X, YouTube Shorts, TikTok, email, WhatsApp Business and Google Ads.
Five minutes a day
You approve the day's posts from your phone. Auto-publish is there when you trust it.
Weekly analytics
A plain-English summary of your best posts and the channels that need work.
Lead nurture
WhatsApp and email follow-ups that take an inquiry to a booking.
Your content stays yours
It publishes through your own accounts, and your content is never used to train shared AI models.

Works with tools like

  • Instagram
  • Facebook
  • LinkedIn
  • X
  • YouTube Shorts
  • TikTok
  • WhatsApp Business
  • Google Ads
  • Email

Each one is set up in your own accounts and named in your quote.

HR operations

From the first applicant to the last day.

Scouting, interviews, onboarding, attendance, leave and offboarding, run by rules you set, on our HR platform or in your own tools.

  • Scouting and screeningAgainst your must-haves
  • Interviews bookedNo back and forth
  • OnboardingContracts, accounts, checklists
  • Day to dayAttendance, leave, exits

Book a 30-minute strategy call

HR · new hire 14Operations manager
  • Found and screened: 212 applicantsDone
  • Interviews booked with 3 panelistsDone
  • Offer approved and signedDone
  • Contract, accounts, first-week checklistDone
  • Leave and attendance, by your policyRunning

Exit checklist ready for the last day

Example
See the workflow, capabilities and tools

How the workflow runs

  1. Opening posted, candidates found
  2. Resumes scored against your must-haves

Path 1

  1. Below your bar
  2. Courteous reply, sent when you approve

Path 2

  1. Shortlist
  2. Interviews booked, offer approved
  3. Onboarding, leave and attendance
  4. Offboarding checklist on the last day

Core capabilities

Scouting
Posts your openings to the job boards you use and surfaces candidates who match the profile you set.
Rubric screening
Reads PDF and Word resumes against your written must-haves: experience, location, specific skills. A person makes every hiring decision.
Interviews
Books interviews on your panel's calendars, sends reminders and collects each interviewer's feedback.
Offers and onboarding
Offer letters you approve, then the contract, NDA, account requests and a first-week checklist with their details filled in.
Attendance and leave
Leave requests, approvals and balances, and attendance, applied by the rules in your policy, with totals ready for payroll.
Rules you control
Approvals, policies and who can see what, set once and applied the same way every time.
Offboarding
An exit checklist, access removed on the last day, final documents and an experience letter.
Courteous replies
Applicants who are not a fit get a timely, polite reply that you approve, rather than silence.

Works with tools like

  • Our HR platform
  • Google Workspace
  • Microsoft 365
  • Job boards
  • Breezy HR
  • Lever
  • Greenhouse
  • DocuSign

Each one is set up in your own accounts and named in your quote. Rules on automated hiring tools and employee records differ by country and city. We check the rules where you hire before we build, and a person makes every hiring and exit decision.

Part or whole

A whole department, or only the part you need.

  • Part of a department

    $2,500per workflow

    From one job, built in your own tools and accounts. Live in 2 to 3 weeks.

    • Start with your biggest leak
    • Accounts and code in your name
    • Cancel any time, and it keeps running
    Pricing →

Common architecture

Every system stays safe.

The same three rules run under all four.

  • One company brain

    Your prices, hours and policies in one place. Change it once, and every system updates.

  • Approval gates

    Quotes, refunds and new content wait for a click. Autopilot only after 30 clean days, if you choose.

  • Your accounts, your keys

    No middleman subscription. You pay providers wholesale, fractions of a cent per task.

The right amount of AI

Which bottleneck costs you the most this week?

Start with one system. Prove the return in 30 days, then scale.

Every engagement starts with the $750 audit, credited in full to your first build within 60 days.

Book a 30-minute call.

Pick a time that suits you. The video link arrives with your confirmation.

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